SOCIAL MEDIA
R/West AGency
ROLE: Social Media Manager
FOOD & WINE BRANDS
OVERVIEW:
Created high-quality social media assets for a range of platforms such as Instagram Stories, Reels, Facebook Ads and more
Conducted community management for national brands. Problem-solved issues and crafted engaging responses
Collaborated with several departments to content calendars as well as large activations and paid campaigns
Crafted brand copy, brand guidelines, and messaging across platforms
Researched and created social media concepts for food and wine brands
OUR BODIES OUR DOCTORS - CROWDFUNDING CAMPAIGN
ROLE: Social Media & Marketing Manager
OVERVIEW:
Exceeded our crowdfunding goal and got the green light on Seed&Spark to raise funds to complete our post-production for the bold feature documentary, “Our Bodies Our Doctors”.
Collaborated with local and global influencers and activists to raise awareness about the quiet heroes behind the scenes and into the procedure room, showing us their strength and compassion for women.
Activated a community to bring “Our Bodies Our Doctors” to film festivals, schools and communities.
FILM INDEPENDENT SPIRIT AWARDS 2013-2017
ROLE: Social Media Coordinator
OVERVIEW:
Increased social media impressions by 35%
Utilized my design/tech skills to create high quality social media assets
Partnered with social media influencers and reached top trending topics on several social media platforms
Gained thousands of followers during awards campaign
LA FILM FESTIVAL 2013-2017
ROLE: Social Media Coordinator
OVERVIEW:
Collaborated with design team to create high-quality social media assets
Geeked out over analytics to create effective social media plans
Sold out screenings due to effective social media marketing
Passionately problem solved any issues that arose
Joined forces with the President of Film Independent to create brand guidelines
Hollyshorts film festival 2013-2017
ROLE: Social Media & Marketing Manager
OVERVIEW:
Created the foundation the film festival’s brand and social media
Assisted with making the festival Oscar-qualifying
Conceived and executed the social media plans
Spawned strong relationships between the filmmakers and festival
MAGNET/MAGNOLIA RELEASING
ROLE: Digital Media Associate
OVERVIEW:
Employed my graphic design expertise to create high-quality social media assets for various films
Formed and executed multiple social media campaigns for films
Co-produced brand elements with Magnet/Magnolia team
NW FILM CENTER
ROLE: Social Media & Public Relations Intern
OVERVIEW:
Organized the calendar of events for the NW Film Center and Northwest Filmmaker’s Festival
Concocted snazzy social media content for multiple platforms
Acted as the Brand Ambassador for the NW Film Center at events and for outreach
ADJUST YOUR TRACKING PODCAST
ROLE: Social Media Manager
OVERVIEW:
Applied my love of movies and storytelling to craft a brand and logo
Constructed the social media calendar of events
Effectively promoted podcast and partnered with The Playlist platform